“We’re interested in looking at how different building attributes affect responses to incidents of extreme violence, and that’s something that we can’t manipulate easily in the real world, but in virtual reality all of that is possible and it’s possible safe and ethically”

“I would like to see buildings with personalities, and buildings that work with you towards the shared goals that you and the building might have.”

“To be happy and successful, you’ll need to stick with some unpleasant tasks, but it doesn’t follow that every unpleasant task leads to happiness or success”